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I'm Marcelo, the external marketing partner who brings clarity when growth stalls.

I'm Marcelo, the external marketing partner who brings clarity when growth stalls.

I'm a B2B Product Marketer with 15+ years across agencies, tech scale-ups and consultancies in Europe and Brazil.

I'm a B2B Product Marketer with 15+ years across agencies, tech scale-ups and consultancies in Europe and Brazil.

I'm a B2B Product Marketer with 15+ years across agencies, tech scale-ups and consultancies in Europe and Brazil.

I gather more than fifteen years of experience across campaign project management, commercial roles and senior marketing positions in creative agencies, tech scale-ups and business consultancies. I have worked across the B2B marketing spectrum from brand strategy and product positioning to GTM plans and campaigns execution and optimisation.

It was this very diversity of roles and environments that trained me to look at challenges from different angles and bring the Clarity element back into the room.

I am an Agile practitioner, certified in Scrum and Kanban, with additional certifications in OKRs, behavioural design, storytelling and AI applied to Product Marketing. I hold Brazilian and Italian nationalities, am based in the Netherlands, and work fluently in English, Dutch and Portuguese.

Outside of work, I'm the proud partner of Nathalie and father of three fantastic kids, chronically curious, allergic to boredom and energised by multicultural environments.

EXPERTISES

EXPERTISES

STRATEGY & MARKETING

B2B Product Marketing

GTM

Positioning & Messaging

Demand / Pipeline generation

Sales Enablement

Process & Operations

STRATEGY & MARKETING

B2B Product Marketing

GTM

Positioning & Messaging

Demand / Pipeline generation

Sales Enablement

Research & Analytics

STRATEGY & MARKETING

B2B Product Marketing

GTM

Positioning & Messaging

Demand / Pipeline generation

Sales Enablement

Collaboration

STRATEGY & MARKETING

B2B Product Marketing

GTM

Positioning & Messaging

Demand / Pipeline generation

Sales Enablement

AI & Tools

"

Marcelo spent four years at Leads.io, during which I came to know him as a loyal, hard-working, and highly intelligent professional. He is an all-round contributor with strong experience in lead generation and digital marketing. His dedication and broad skill set made him a valuable member of the team.

Tim Roemer

Founder & CEO - Leads.io

LINKEDIN

Portuguese

English

Dutch

Italian

Spanish

If you've read this far, you probably have a marketing challenge worth talking about. Shall we?

© Nour 2026 · KvK 42062152

© Nour 2026 · KvK 42062152

GET IN TOUCH